The Amsterdam Motor Show program

Supercars, Hypercars, Sports Cars, Classics… You name it, we’ve got it! Find them all at IAMS 2023. We’ve (once again) got something for every car lover. Visit the biggest Motor Show in the Netherlands, Amsterdam.

Evening Entertainment
IAMS Preview Night

Expect an event premiere full of entertainment and Champagne, featuring big names from the Dutch car community, plus a slew of other Dutch celebrities, racers, DJs and important influencers. And you can also be there!

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F1 Simulator

Always wanted to experience what it’s like to race on the most famous circuits in the world? Step into the F1 simulator during the Amsterdam Motor Show and find out! The world’s only large-format F1 simulator will be at the event. Experience the racing action at the same time as your friends, as you each step into an AMG-Mercedes Formula 1 car and take on the most famous racing circuits in the world.

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Exhibitors & Shops

You’ll find more than 100 exhibitors spread across seven halls with the coolest products and services, covering lifestyle, watches, tuning, audio and (of course) cars.

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Car Catwalk

Last year we introduced the Car Catwalk, and it was a big hit. People came in droves to see the the show’s most unique and special cars drive on and off the stage, from an old Rolls-Royce owned by the royal family to a Bugatti Chiron.

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Action Arena

Taking over more than 10,000 m2 in the RAI, BMWs and Mustangs drift, while Ferraris and Lamborghinis race, and many more cars join in on the heart-thumping action.

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Fun & Games

If you’re crazy for car games, you can show off your skills during the Amsterdam Motor Show. We organise SIM races on Formula 1 circuits, alongside a wide variety of other car games.

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Kids Corner Circuit

For the youngest car lovers, the spacious Kids Corner is full of fun. Not just a jaw-dropping variety of cars, but also the chance to show what they can do in the mini-circuit and a variety of gamepods, race cars and tracks.

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75.000 m2

The largest car show
in the Netherlands


Supercars, Hypercars,
Electric and Classic cars


Rating visitors
IAMS 2019

5 days

1x Preview Night
4x Public days